Extend Your Content’s Impact With These 11 Tips
Does your team share a content vision? If not, Ann Gynn argues even the best content marketing strategy isn’t enough.
Check out these tips to take content beyond the buyer’s journey.
We know the value of referrals, but sometimes it’s easier said than done. Sophia Bernazzani breaks down how to ask clients for referrals and provides a helpful email template here.
Discovered via theCLIKK.
How Much Do You Know About Online Advertising?
Michal Pecánek defines online advertising like this:
“paying for exposure or traffic on the internet”
He then writes about online advertising benefits, principles, channels, and more in this guide to online advertising for Ahrefs.
Related: If you’ve ever struggled with deciding when to optimize vs. when to pay for traffic, this Hubspot article by Corinne McGinley might help.
This report from Influencer Marketing Hub offers insights based on real data from agencies, brands, and professionals.
Discovered via Raisin Bread.
Can AI Help You Find Content For Your Audience?
Trying to figure out the best content topics to attract and serve your audience? This 8-minute video offers insights and a solution from Sparktoro and GPT3’s machine learning AI.
Should You Automatically Unsubscribe Inactive Subscribers?
In this LinkedIn post, Adam Kirsch shares an experience where he was automatically unsubscribed from a newsletter and found the practice really refreshing.
Do you unsubscribe inactive subscribers automatically?
Here’s how to do that in Curated.
Tell Your Story With Paid Social
Are you optimizing your social ads for native consumption? Chris Walker shares why you should and the approach to take in this LinkedIn post.
Article Group has taken a fun spin on the classic game of Mad Libs and created a fill-in-the blanks Google Slides presentation designed to help you focus your ideas from conception to sale.
Discovered via For the Interested.
Content Marketing Tools You Might Like
Check out this list of 30+ content marketing tools Kristi Hines put together here.
Discovered via Social Media Today.
3 Experts Weigh In On Marketing Operations
In this Raisin Bread article, Mae Rice shares how 3 different experts approach “marketing operations” for startups.
Discovered via Raisin Bread.