This Also Applies To Unsubscribes
How do you feel about unfollows? Maybe this viral tweet from Tobe Nwigwe will help to give some perspective.
Discovered via For The Interested.
How Readable Is Your Newsletter?
Writing a newsletter is easy. Writing a newsletter people actually want to read and share is harder. Blake Emal shares some tips in this Copy.ai article.
Real question: is there ever a time you should fail on purpose? Robert Rose makes a compelling case for the value of deliberate mistakes in this CMI article. He explains these intentional mistakes might make sense when:
As a newsletter creator, it’s possible that maybe your deliberate mistake becomes an outlying avenue for success. My takeaway?
“If you only fail when we’re trying not to, you may just miss out on proof you should trust your initial instincts.”
Discovered via Smart Brief on Social Business.
One Newsletter Creator’s Success Story
In 2021, Ellen Donnelly set a goal of reaching 1,000 email subscribers for her newsletter The Ask. She’s sharing the strategies, tools, and tactics she used to make it happen here.
Discovered via For the Interested.
Have you found your niche? Nicolas Cole writes about 7 ways to “niche down” on his Twitter feed.
Discovered via Marketer Crew.
Is your welcome email setting the expectations it should? This App Sumo article by Ernest breaks down the components of a good welcome email and offers examples.
Discovered via Really Good Emails.
A One-Stop-Shop For All Things Newsletters
Speaking of inspiration, Email Resources is your next go-to place for newsletter information, resources, community, strategy, and more.
Discovered via Really Good Emails.
Inspiration For Your Newsletter Landing Page
Looking for some inspiration? Newsletter Pages features a library of inspirational landing pages. Check it out.
Insider Tips For Faster Newsletter Growth
Sparkloop has broken down newsletter trends, paid growth tips, and free growth tips in How to Grow Your Newsletter Faster in 2022.
You’ll want to find what works best for you and your newsletter, but these caught my attention:
Read on for more here.
Discovered via Ghost Newsletter.
A New Strategy Designed To Give Readers A Voice
In late 2020, Kyle Chayka and Daisy Alioto co-founded Dirt, an entertainment newsletter. Now, they’re shaking things up by working NFTs into a decentralized autonomous organization (DAO) aka now newsletter readers will be able to vote on stories.
Adi Robertson with the Verge interviewed Chayka to find out more including:
Check out the full article here.
