How Simon Owens Creates Quality Content & Community with his Paid Tech and Media Newsletter
Considering launching a paid newsletter? Already running one? Simon Owens shares his process—from maintaining a Google Doc idea file to how he figured out what special content would entice paid subscriptions—in this video interview.
Want more Simon? Check out how much time he spends on his newsletter each week and how he ran an NPR-style pledge drive to increase subscriptions.
From Blog to Newsletter: Wright Society’s Evolution
Check out my video interview with Bryan Kelly of Wright Society. What began as a blog 15 years ago is now a thriving newsletter. Wright Society consistently delivers niche content to an audience that supports its creation through Patreon donations and product purchases (like pre-ordering this architectural alphabet book).
Bryan walks us through his team’s curation process and explains how the move from blog and newsletter to a newsletter with a mirror image publication site saves them hours of time and effort.
“The way we curate content allows us to not be robotic about what we’re sending.”
Building a newsletter with a team is easier than going it alone. I interviewed Scott Rogerson of UpContent about how he rallies his team around choosing a mix of curated and original content for their weekly newsletter.
We also discussed the results he’s seen from testing newsletter tactics both at UpContent and as head of an agency. This is the first webisode (yeah, I wrote it) of our new Screen Share video series that lets you see what’s happening behind the screens of expert newsletter creators.
