I LOVE when newsletter creators talk about experiments they’re running or challenges they’re experiencing. So, naturally, I really like how theCLIKK shared their recent bout with unintentional email clipping.
They explain what clipping is, how it works, and what you can do to avoid making their mistake.
Discovered via theCLIKK.
Also, check out one of the best explanations of email clipping I’ve encountered here.
In this issue of The Steal Club, Alex Llull compiled 10+ tips to grow a newsletter. For each tip, he includes visuals and real-life examples.
I really enjoyed tip #4 (using screen captures of newsletter responses as social proof) and #7 (DMing all new social media followers to thank them and let them know you have a newsletter). See them all here.
Discovered via For the Interested.
John Bardos, curator of the IdeaEconomy Newsletter, shares how he got his first 2,000 subscribers (and maintains a 50% open rate) in this piece. He includes detailed information about:
Discovered via For the Interested.
The State Of Newsletters
We are years into the current rise of newsletters, but will it continue? What should we as newsletter creators do to prepare? Here are a few answers and tips to apply.
Newsletter Insights In “Not A Newsletter”
Dan Oshinsky’s June edition of “Not a Newsletter” hit inboxes last week. As always it’s chock-full of newsletter headlines, tips, and resources including:
Like this and want more? Check out all the Dan Oshinsky newsletter wisdom we’ve shared in Opt In Weekly if you want to go down a rabbit hole.
Josh Spector On Newsletter Strategy
In this episode of The Craftsman Creative Podcast, Josh Spector (of For The Interested) discusses his approach to newsletter strategy.
Balancing Personalization And Privacy
Balancing email personalization with personal data privacy can be tricky. This Mailjet article offers insights and 5 keys to keeping the 2 in equilibrium.
Discovered via Really Good Emails.
From 3,000 Subs In 1 Year To 4,000 More In 9 Weeks
Have you hit a plateau in your subscriber growth? Here’s what Katelyn Bourgoin did to get “unstuck”:
Read the exact details in her tweet.
Discovered via For the Interested.
Dan Koe spends ~2 hours/day on his newsletter, creating 1 piece of content/week and making $45,275/month.
He broke down his creation process into 5 steps in this tweet.
Discovered via For the Interested.
A newsletter type, that is. This article from our friendly competitors at Ghost details 6 newsletter frameworks. Types include:
Discovered via Inbox Reads.
